Data Enhancement

Data Enhancement 2017-06-14T22:05:54+00:00

Understanding More About Your Customer

Data Append Data EnhancementYour best prospects are often your existing customers.

This is an industry maxim. Easy to say. But how do you make it happen? What are the best ways to engage your customers so they remain loyal and be encouraged to purchase additional goods and services? How do you reach your customers in the ways they prefer to be contacted? Increasing their level of satisfaction while making them more knowledgeable about your brand benefits everyone.

Using Focus USA’s Data Enhancement Services, we can overlay our extensive transaction data, lifestyle preferences, buying habits, demographic information and credit related data to your existing customer records, whether consumer or business contacts. And when you add-on all possible points of contact- email, telephone and postal, you have a proven method of increasing sales, keeping your customers informed, and encouraging them to remain loyal.

Utilize Focus USA’s Data Append program and learn much more about your existing customers today!

Append Focus Data Variables To Your Existing Customer File

  • Life Events
  • Buying Categories
  • Age
  • Marital Status
  • Children
  • Lifestyle Preferences
  • Bankcard Holders
  • New Movers
  • Income
  • “Intend To”
  • Shopping Channels
  • Ethnicity
  • Email
  • …And much more

The benefits of enhancing your customer file

  • Opening new channels of customer communication
  • Increasing understanding of your customer
  • Expanding your marketing options
  • Increasing ease of up-selling or cross-selling products and services
  • Identifying the most profitable segments of your customer file
  • Engaging your customers to enhance loyalty

You might find thes pdfs helpful…

Data Enhancement

Data Enhancement

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