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Enhancing The Home | (Datacard)  |
Monthly Hotline: 180,613
Cost: $65.00/M - Hotline +10.00M |
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On average Americans spend nearly $4,000 annually on home improvement
projects. 44% of these individuals will take on an interior design project and 22%
will refurnish a room. Homeowners tend to spend more on decorating projects and
they spend nearly twice as much as renters on home furnishings. |  |
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Focus On Home Improvements | (Datacard)  |
Monthly Hotline: 212,250
Cost: $65.00/M - Hotline +10.00M |
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Currently total annual spending for residential renovation and repair is more than $200
billion. Naturally homeowners spend a lot on home improvements; in fact they spend
an average of $4,000 a year with 1 in 10 spending $10,000+. Approximately one
third of all homeowners plan 3 or more home improvement projects annually, including
interior decorating, remodeling, landscaping & gardening as well as expansion and
necessary maintenance. |  |
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Gardening Buffs | (Datacard)  |
Monthly Hotline: 155,171
Cost: $65.00/M - Hotline +10.00M |
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80% of all households in the U.S. participate in some form of gardening spending,
on average, over $400 annually on lawn care and landscaping. Women are
responsible for making nearly 75% of all lawn and garden spending decisions.
When it comes to purchasing gardening products gardeners have many options such
as retail stores, garden and home centers and nurseries. |  |
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