Today's home entertainment has moved way beyond TV's and stereos. More than 50% of all households in the U.S. own electronic video games, 70% have compact disc players. Over 50 million households have at least one computer and most have Internet access. Over 70% of children who have home computers play computer games. Married, dual-earner households, those aged 30-44 and families with children are the most likely to own various electronic products and gadgets.

Consumers who have broadband internet connections are online about 7 hours more each week than those with dial-up connections and they are 60% more likely to shop online. This list consists of approximately 25 million ISP Domain addresses. Domains include America Online, Yahoo, Comcast, Earthlink, Hotmail, Charter, Bellsouth, etc. These internet users have a median age of 40 and median incomes of $65,000 and are likely to be college educated and tech savvy.

These adults between the ages of 27-39 have grown up in a hi-tech, complex and diverse world. Considering that most of these individuals have grown up with hi-tech gadgets, using the Internet is something they tend to do with ease and confidence. They tend to be financially savvy, owning credit cards and using the Internet not only for shopping and informational purposes but for financial services ranging from online banking and loans to investments. The people on this list represent the 45 million Gen X population who are balancing home/life and work. Staying connected is very important and besides computers they are also likely to own PDAs, cell phones, mp3 players so they can e-mail, text and instant message anytime and anywhere.

Today over 90% of all households own a VCR, more than 50% also own camcorders and DVD players. The world of hi-tech gadgets is rapidly growing and many products that were once purchased exclusively by "the elite" are becoming more affordable for middle America. Being able to record a program while out or play a child's favorite video, not to mention watching movies at any time, is part of every day life in these households.

Today over 60% of the population owns a cellular phone with a total of more than 100 million current subscribers in the U.S. The people on this list represent today's mix of mobile communication users of cell phones, beepers and pagers. They range from entrepreneurs who want to keep track of business, to families who want to be connected to their children at all times.

This list of Hi-Tech Hispanics is made up of predominately middle income families with children who own various electronic products. Currently over 25% of Hispanic households own a computer and 3 million have Internet access at home. More than 30% own cell phones, pagers, camcorders and nearly 50% have caller ID, answering machines and video game systems.