Industry News
Focus USA (a US based WBE) joins the WEConnect International NetworkMay 14, 2013
About WEConnect
WEConnect International empowers women business owners to succeed in global markets.
As a corporate led non-profit, WEConnect International facilitates inclusive and sustainable economic growth by empowering and connecting women business owners globally.
WEConnect International is making history by connecting women business owners to our corporate members that collectively represent over US$700 billion in annual purchasing power.
WEConnect International identifies, educates, registers, and certifies women's business enterprises that are at least 51% owned, managed, and controlled by one or more women.
WEConnect International is active on the ground in some of the most and least developed countries that together represent over half of the world's population. Learn more - http://www.weconnectinternational.org
Focus USA is hiring!
May 7, 2013
Position: National Sales Representative - Direct Marketing Industry - Apply today through our LinkedIn Job Ad National Sales Representative - Direct Marketing Industry
About Focus USA
Focus USA, a certified WBENC diversity company, is more than just a direct marketing data list provider. Focus is a specialized marketing response agency delivering both online and offline data solutions. Focus works closely with every client, providing strategic approaches to their marketing data management needs and delivering powerful results that drive sales and fuel success.
Focus USA Adds to Sales Staff - Christine Pelczar - National Sales Manager
For Immediate Release - JULY 24, 2012
Focus USA, a New Jersey based specialized Marketing Response Agency delivering both online and offline data solutions, is pleased to announce that Christine Pelczar had joined the company as National Sales Manager.
Chris joins Focus USA with more than 20 years experience in the direct marketing industry and a deep understanding of data-driven marketing strategies. She has a proven track record of helping marketers improve multi-channel acquisition and retention campaigns with optimization, and with leveraging digital solutions such as banner advertising, affiliate marketing, pay-per-click and SEO marketing.
"We are pleased that Chris has joined the Focus USA team. She is well versed in all areas of direct marketing and Chris will play a major role in the company’s aggressive growth goals," says Amy Carraher, President.
Chris' responsibilities will include: selling Focus USA's suite of direct marketing services, targeting and qualifying leads, developing and implementing sales strategies. She will also be part of a team offering customized solutions to new and existing clients and developing revenue in new verticals.
FOCUS USA Set to Meet Aggressive Growth Goals for 2012
For Immediate Release - JULY 18, 2012
HACKENSACK, NJ, predicting a “giant leap forward in 2012", Focus USA CEO, Chicca D’Agostino has appointed an Executive Management Team consisting of long-time Focus USA personnel to direct and channel this growth.
Amy Carraher was promoted to President. Amy joined Focus in 2003 as Vice President Sales. Amy has been in the Direct Marketing industry since 1987 and worked with RMI, Mokrynski, Walter Karl and 24/7 Media.
John Fleming has been with Focus since 1997 and holds the positions of Operations and Media Manager. He also assumed the duties of General Manager in 2009 where he is responsible for managing office productivity, efficiency, and customer satisfaction.
Donna Young has been associated with Focus USA since 1994. She directs and oversees Database Management - database programming and procedures for the aggregation of outside files, data processing, list fulfillment, data hygiene, merge/purge, customer insight profiles, reactivation, and modeling.
Chicca D'Agostino, as CEO, will concentrate primarily on Focus USA’s core data and database sets.
About Focus USA
Focus USA is more than just a direct marketing data list provider. Focus is a specialized marketing response agency that delivers both online and offline data solutions. Focus works closely with every client, providing strategic approaches to their marketing data management needs and delivering powerful results that drive sales and fuel success.Focus USA Receives WBENC Diversity Certification
April 28, 2011
Focus USA, a specialized Marketing Response Agency that delivers both online and offline data solutions, today announced that it has received national certification from the Women's Business Enterprise National Council (WBENC). Focus' WBENC certification was issued by the Women's Business Enterprise Council (WPEO) of NY.
The WBENC certification for women-owned businesses is one of the most widely recognized and respected certifications in the nation. WBENC's national standard of certification implemented by the Women's Business Enterprise Council is a meticulous process including an in-depth review of the business as well as an on-site inspection conducted by the regional committee. The certification process is designed to confirm that the business is at least 51% owned, operated and controlled by one or more women.