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Focus USA's proven approach to list development and data segmentation, as well as its modeling and analytical services, have helped us identify profitable prospects for our clients for the past 13 years.
Our goal is simple: we want to help our clients retain current customers and to acquire new customers as efficiently and profitably as possible. We know that different mailers have different needs. Towards this end, we have developed a series of individually defined lists to meet your specific needs. For example, catalogers, publishers and others who require product-specific targeting will want to use our Microtargeted lists©. For financial, insurance and other mailers who require broad coverage, our Targeted Demographics has exceptional depth of data and breadth of coverage. Our Insurance & Financial consist of 16 modeled lists that are designed to predict response in specific product categories. The Focus Email file includes 30 million responsive opt-in email addresses with postal data. And, if you're looking for Business lists, you'll find the lists in our 20 million name National Business Database will provide unique business contacts not found in other business files. And, of course, Focus offers a series of Donor, Multicultural and New Mover Lists.
With many companies saying that they offer outstanding customer service, it seems that this is no longer a unique claim to make. However, at Focus USA, we think we approach this a little differently and we welcome an opportunity to demonstrate this to you. We don't believe in assigning one person to a client account; instead we assign a team of at least 2 people to every account. This means that there is always one person available from your team who can maintain continuity with your count requests, recos, orders, modeling projects, etc.
Another thing you'll find when you work with your Focus team: we ask a lot of questions. We want to know what your goals and objectives are. We want to know what your challenges are. With this information, we can custom tailor our Mailing Lists and/or Analytical Solutions such as Profiling and Modeling to meet your needs. This has been our philosophy for the past 13 years and, because of this, we have built hundreds of lasting and trusting relationships…relationships where we are viewed more as a partner than a vendor.
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